MSNBC vs. NBC News Now

Attribute	MSNBC	NBC News Now
Ownership	Comcast	NBCUniversal
Launch Date	July 15, 1996	May 29, 2019
Format	Cable news channel	Streaming news service
Target Audience	Liberal-leaning	General
Availability	Cable and online	Online only

Overview

MSNBC and NBC News Now are two popular news outlets owned by NBCUniversal. While both networks provide news coverage, they cater to different audiences and have distinct attributes that set them apart. MSNBC is a cable news channel that focuses on political news and analysis, while NBC News Now is a streaming service that offers a mix of breaking news, original reporting, and documentaries.

Programming

One of the main differences between MSNBC and NBC News Now is their programming. MSNBC features a lineup of opinion shows hosted by prominent anchors such as Rachel Maddow, Chris Hayes, and Lawrence O'Donnell. These shows offer in-depth analysis of current events and often feature guests with diverse perspectives. In contrast, NBC News Now provides live coverage of breaking news events, as well as original documentaries and series that cover a wide range of topics.

Audience

Another key distinction between MSNBC and NBC News Now is their target audience. MSNBC primarily caters to viewers who are interested in politics and current affairs. The network's opinion shows often have a liberal slant and appeal to viewers who lean left politically. On the other hand, NBC News Now aims to reach a broader audience that is looking for up-to-the-minute news coverage without a partisan bias. The streaming service is designed for viewers who prefer a more neutral and objective approach to news reporting.

Format

MSNBC and NBC News Now also differ in their format and delivery. MSNBC is a traditional cable news channel that airs 24/7 and features a mix of live programming and pre-recorded shows. The network is available to cable and satellite subscribers, as well as through streaming services like Hulu Live and YouTube TV. In contrast, NBC News Now is a streaming service that is accessible for free on various platforms, including the NBC News website, mobile apps, and connected TV devices. The service offers live streams of breaking news events, as well as on-demand content for viewers to watch at their convenience.

Content

When it comes to content, MSNBC and NBC News Now cover a wide range of topics, but with different focuses. MSNBC's programming is heavily centered on politics, with a particular emphasis on the Trump administration, Congress, and elections. The network also covers breaking news events, international affairs, and cultural issues, but through a political lens. On the other hand, NBC News Now offers a more diverse mix of content, including human interest stories, investigative reports, and lifestyle features. The streaming service covers breaking news as well, but also delves into topics like technology, health, and entertainment.

Accessibility

Accessibility is another factor to consider when comparing MSNBC and NBC News Now. MSNBC is available to cable and satellite subscribers, which means viewers must have a paid TV subscription to access the channel. The network is also available through various streaming services, but these typically require a subscription fee. In contrast, NBC News Now is a free streaming service that is accessible to anyone with an internet connection. The service is ad-supported, which means viewers may see commercials during breaks in the programming, but there is no cost to watch the content.

Conclusion

In conclusion, MSNBC and NBC News Now are two news outlets owned by NBCUniversal that offer distinct programming and cater to different audiences. MSNBC is a cable news channel that focuses on political news and analysis, while NBC News Now is a streaming service that provides a mix of breaking news, original reporting, and documentaries. While MSNBC targets viewers interested in politics and current affairs, NBC News Now aims to reach a broader audience with up-to-the-minute news coverage without a partisan bias. Both networks cover a wide range of topics, but with different focuses, and are accessible through different platforms. Ultimately, the choice between MSNBC and NBC News Now depends on the viewer's preferences for programming format, content, and accessibility.