It Says in the Research Report vs. The Research Report Says

Attribute	It Says in the Research Report	The Research Report Says
Author	John Doe	John Smith
Publication Date	January 2020	February 2020
Key Findings	Increased sales by 10%	Decreased expenses by 5%
Methodology	Survey and interviews	Data analysis and case studies

Introduction

When it comes to reading research reports, it is important to pay attention to the language used to convey information. Two common phrases that are often used in research reports are "It says" and "The research report says." While these phrases may seem similar, they actually have distinct attributes that can impact how information is perceived by the reader. In this article, we will compare the attributes of these two phrases and discuss their implications.

It Says in the Research Report

When a research report uses the phrase "It says," it often implies a more informal or conversational tone. This can make the information feel more accessible and relatable to the reader. Additionally, using "It says" can help to emphasize the content of the report, as it puts the focus on the information itself rather than the report as a whole. However, this phrase may also come across as less authoritative or objective, as it can suggest a more subjective interpretation of the data.

Another attribute of "It says" in a research report is that it may be used to introduce a direct quote or paraphrase from a source. By using this phrase, the author is signaling to the reader that the following information is coming directly from the research report or another credible source. This can help to establish the credibility of the information being presented and provide context for the reader to understand where the information is coming from.

One potential drawback of using "It says" in a research report is that it may lack specificity or clarity. Without explicitly stating what "it" refers to, the reader may be left wondering what exactly is being referenced. This can lead to confusion or misinterpretation of the information presented in the report. To avoid this issue, authors should strive to provide clear and concise explanations of the information being referenced when using the phrase "It says."

The Research Report Says

On the other hand, when a research report uses the phrase "The research report says," it often conveys a more formal and authoritative tone. This can help to establish the credibility of the information being presented and signal to the reader that the report is based on rigorous research and analysis. Additionally, using "The research report says" can help to emphasize the overall findings or conclusions of the report, rather than focusing on individual pieces of information.

Another attribute of "The research report says" is that it may be used to summarize key points or findings from the report. By using this phrase, the author is providing a clear and concise overview of the main takeaways from the research, which can help the reader to quickly understand the significance of the findings. This can be particularly useful for readers who are looking for a high-level summary of the report before delving into the details.

However, one potential drawback of using "The research report says" is that it may come across as overly formal or detached. This can make the information feel less engaging or relatable to the reader, which may impact their overall understanding and retention of the information. To mitigate this issue, authors should strive to strike a balance between formality and accessibility when using this phrase in a research report.

Comparison

When comparing the attributes of "It says" and "The research report says" in research reports, it is clear that each phrase has its own strengths and weaknesses. "It says" may be more accessible and relatable to the reader, but it can also lack specificity and clarity. On the other hand, "The research report says" may be more formal and authoritative, but it can also feel detached and less engaging.

• Strengths of "It says":
  • Accessible and relatable tone
  • Emphasizes the content of the report
  • Signals direct quotes or paraphrases
• Weaknesses of "It says":
  • Lacks specificity and clarity
  • May come across as less authoritative

• Strengths of "The research report says":
  • Formal and authoritative tone
  • Summarizes key points or findings
  • Establishes credibility of the information
• Weaknesses of "The research report says":
  • May feel detached or less engaging
  • Less emphasis on individual pieces of information

Ultimately, the choice between using "It says" and "The research report says" in a research report will depend on the goals of the author and the intended audience. Authors should consider the tone, credibility, and clarity of their writing when deciding which phrase to use, and strive to strike a balance between accessibility and authority in their communication of information.