HSN vs. QVC

Attribute	HSN	QVC
Founded	1982	1986
Headquarters	St. Petersburg, Florida	West Chester, Pennsylvania
TV Channels	HSN	QVC
Online Shopping	Yes	Yes
Product Categories	Various	Various

History

HSN, which stands for Home Shopping Network, was founded in 1982 by Lowell "Bud" Paxson and Roy Speer. It was one of the first television networks to focus solely on shopping. QVC, which stands for Quality Value Convenience, was founded in 1986 by Joseph Segel. Both networks started as television shopping channels but have since expanded to online platforms.

Product Offerings

HSN and QVC both offer a wide range of products, including fashion, beauty, electronics, home goods, and more. However, HSN tends to focus more on lifestyle products, such as home decor and cooking gadgets, while QVC has a stronger emphasis on fashion and beauty items. Both networks feature well-known brands as well as exclusive products.

Hosts and Presenters

One of the key differences between HSN and QVC is the style of their hosts and presenters. HSN hosts are known for their energetic and engaging presentations, often demonstrating products in a lively and entertaining manner. QVC hosts, on the other hand, tend to have a more polished and professional approach, focusing on the features and benefits of the products.

Customer Interaction

Both HSN and QVC allow customers to interact with hosts and presenters during live broadcasts. Viewers can call in to ask questions, provide feedback, or place orders. HSN has a feature called "HSN Live" where viewers can chat with hosts and other customers in real-time. QVC offers a similar feature called "QVC Live Chat."

Flexibility and Convenience

One advantage of shopping on HSN and QVC is the convenience of being able to shop from the comfort of your own home. Both networks offer flexible payment options, such as Easy Pay on QVC and FlexPay on HSN, which allow customers to spread out payments over time. Additionally, both networks have mobile apps and websites for easy shopping on the go.

Customer Service

HSN and QVC both have a strong focus on customer service. They offer hassle-free returns and exchanges, as well as extended warranties on certain products. Both networks have customer service representatives available by phone or online chat to assist with any questions or concerns. HSN and QVC also have customer reviews and ratings on their websites to help shoppers make informed decisions.

Exclusive Partnerships

Both HSN and QVC have formed exclusive partnerships with well-known brands and celebrities to offer unique products. For example, QVC has partnerships with fashion designer Isaac Mizrahi and actress Jane Seymour, while HSN has partnerships with chef Curtis Stone and actress Marlo Thomas. These exclusive partnerships help differentiate the networks and attract loyal customers.

Community and Engagement

HSN and QVC both have a strong sense of community among their customers. They often feature customer testimonials and stories during broadcasts, creating a sense of connection and engagement. Both networks also host special events and promotions, such as live studio tours and sweepstakes, to further engage with their audience.

Conclusion

In conclusion, HSN and QVC are both popular television shopping networks that offer a wide range of products and services. While they have some similarities, such as flexible payment options and strong customer service, they also have distinct differences in terms of product offerings, hosts, and customer interaction. Whether you prefer the energetic style of HSN or the polished approach of QVC, both networks provide a convenient and engaging shopping experience for their customers.