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CBS vs. TBS

What's the Difference?

CBS and TBS are both major television networks in the United States, but they cater to slightly different audiences. CBS is known for its lineup of popular primetime dramas, comedies, and reality shows, while TBS focuses more on comedy programming, including sitcoms, stand-up specials, and original series. Both networks offer a mix of original content and syndicated shows, but CBS tends to have a more mainstream appeal, while TBS targets a younger, more comedy-focused demographic. Additionally, CBS is a broadcast network available to all viewers with an antenna, while TBS is a cable network that requires a subscription.

Comparison

CBS
Photo by appshunter.io on Unsplash
AttributeCBSTBS
OwnerCBS CorporationWarnerMedia
Founded19271967
HeadquartersNew York City, New YorkAtlanta, Georgia
ProgrammingGeneral entertainment, news, sportsComedy, drama, sports
Popular ShowsThe Big Bang Theory, NCISConan, American Dad
TBS
Photo by Max Raber on Unsplash

Further Detail

Programming

CBS and TBS are two popular television networks that offer a variety of programming to their viewers. CBS is known for its lineup of dramas, comedies, and reality shows, including hits like "NCIS," "The Big Bang Theory," and "Survivor." On the other hand, TBS focuses more on comedy, with shows like "The Last O.G.," "Full Frontal with Samantha Bee," and "American Dad." While both networks offer a mix of original programming and syndicated shows, their overall content differs in terms of genre and tone.

Target Audience

When it comes to target audience, CBS and TBS cater to different demographics. CBS tends to attract an older audience, with a median viewer age of around 60 years old. The network's programming is often more traditional and family-friendly, appealing to viewers who enjoy crime procedurals, sitcoms, and reality TV. On the other hand, TBS targets a younger demographic, with a median viewer age of around 35 years old. The network's comedy-centric lineup appeals to viewers who enjoy edgier humor and satire.

Availability

In terms of availability, CBS and TBS can be accessed through a variety of platforms. CBS is a broadcast network, which means it is available for free over the air with an antenna. The network also offers a streaming service called CBS All Access, which allows viewers to watch live and on-demand content online. TBS, on the other hand, is a cable network that is included in most basic cable packages. The network also offers a streaming service called TBS.com, which allows viewers to watch select episodes online.

Ad Revenue

When it comes to advertising revenue, CBS and TBS have different approaches. CBS is a major player in the advertising market, with high ad rates for its primetime programming. The network's popular shows attract a large audience, making them valuable to advertisers. TBS, on the other hand, has lower ad rates compared to CBS. The network's focus on comedy may appeal to a niche audience, but it may not attract the same level of advertising dollars as CBS's more mainstream programming.

Original Content

Both CBS and TBS produce original content, but their approaches differ. CBS has a long history of producing successful original programming, with shows like "CSI," "The Good Wife," and "Hawaii Five-0." The network continues to invest in new shows and talent, with a mix of dramas, comedies, and reality series. TBS, on the other hand, has focused more on developing comedy series in recent years. The network has had success with shows like "The Detour," "Search Party," and "Wrecked," which have helped establish TBS as a destination for comedy fans.

Viewer Ratings

When it comes to viewer ratings, CBS and TBS have had varying levels of success. CBS is one of the most-watched networks on television, consistently ranking in the top three in terms of total viewers. The network's popular shows have loyal fan bases and attract a wide audience. TBS, on the other hand, has struggled to compete with other cable networks in terms of ratings. While the network has had some success with its original programming, it has not been able to consistently attract a large audience for its comedy lineup.

Streaming Services

Both CBS and TBS offer streaming services that allow viewers to watch their content online. CBS All Access is a subscription-based service that offers live and on-demand access to CBS programming, including current shows and classic series. The service also includes exclusive original content, such as "Star Trek: Discovery" and "The Good Fight." TBS.com, on the other hand, offers select episodes of TBS shows for free online. The service does not require a subscription, but viewers may need to log in with their cable provider information to access all content.

Overall Appeal

While CBS and TBS have their own strengths and weaknesses, both networks have carved out a niche in the television landscape. CBS appeals to a broad audience with its mix of drama, comedy, and reality programming, while TBS targets a younger demographic with its comedy-centric lineup. Whether you prefer crime procedurals and sitcoms or edgy humor and satire, both networks offer something for everyone.

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